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| Sys. no. | 000906527 |
|---|---|
| Topical Term | Customer relations -- Management |
| יחסים עם לקוחות -- ניהול | |
| S.F. Topical Term | CRM (Customer relationship management) |
| Customer relationship management | |
| Source Data Found | Work cat.: 2009378278: Schellong, Alexander. Citizen relationship management, c2008: t.p. (Alexander Schellong) p. 1 (Customer Relationship Management; CRM is the acronym and term used for a body of management philosophies, practices, and technology utilizations) p. 15 (central to CRM is managing the relationship between the customer and the enterprise) |
| LC database, Feb. 23, 2009 ("customer relationship management" keyword search in title field: 89 hits) | |
| Alma MMS ID | 987007532988805171 |