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The Beauty Bar Challenge

Day 19 - Just Too Busy

Jennifer Walsh must open the doors to her new business by October 26. Will she make it? Follow her progress daily to witness the birth of her new store.

Day 18 - Just Breathe
Day 15 - Two Weeks and Counting

Follow Jennifer's journey here »

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Business Resource and Event Center
Alternate Financing Routes
States and banks are teaming up to offer financing programs that provide not only capital, but also benefits all around.

E-Biz Resource Center
Ask and You Shall Succeed
Use online surveys to improve your e-mail marketing communications..

Blog Network

The Vest Pocket Consultant
Getting Corporate America to Buy Into Your Business

Tech Forward
Who Needs Another Review Site? I Do If It’s Viewpoints.com

Weekend Entrepreneur
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Ask Entrepreneur

How do you change the name of a corporation?

Answered by Tim Berry

You don't have to change the name of the corporation to change your marketing name and the name that others know you by …

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How do I publicize an event that would make a good story to the media?

Answered by Pattie Simone

Once you get permission to release the client's name to the public, I'd advise a combo approach. Use traditional mass PR distribution outlets (like PRNewsWire.com), along with posting a streaming video on YouTube and your site …

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Columnists

Tim Berry: Business Plans
The Perils of Step-by-Step Planning
This strategy is a good start, but you need to be realistic about its long-term effectiveness.

Ray Silverstein

David Javitch: Employee Management
Getting the Most Out of Each Employee
Learning how to deal with different working styles is a sure way to improve productivity.

Debra Neiman

Mark Siebert: Franchising
Should You Use Franchise Brokers?
Franchise brokers can help you find qualified franchisees. But is hiring a broker the right choice for your franchise?

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