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ClickZ - News and expert advice for the digital marketer since 1997
The Wayback Machine - https://web.archive.org/web/20090122233351/http://www.clickz.com:80/
ClickZ News Campaign 08ClickZ News Campaign '08
Updates on Web ads, e-mails and more
from the 2008 Presidential campaigns.
SES London SES London | Feb 17-20
Covering all aspects of search engine-related promotion.
Advice and opinions, by and for marketers

Driving Mobile With Full Visibility

More MOBILE MARKETING MOBILE MARKETING
Mobile is as much an out-of-home, print, radio, direct, and promotions medium as it is a digital one.

The Dangers of E-Mail Append

More E-MAIL MARKETING OPTIMIZATION E-MAIL MARKETING OPTIMIZATION
You want to use e-mail append to create more effective e-mail marketing. But will it really help?

Metric Partners That Count

More MEDIA BUYING MEDIA BUYING
Metric accuracy is the pathway to success. Free tool Quantcast should be part of your metric toolbox.

Marketers Ramp up Efforts to Self-Regulate

More BEHAVIORAL MARKETING BEHAVIORAL MARKETING
Four advertising and marketing associations team up with the BBB to forge privacy guidelines for online behavioral advertising. Will this preemptive strike against government regulation work?
People, products, campaigns, controversy: inside, in-depth

Vertical Ad Networks Clash With Custom Targeting
To reach niches, many ad buyers choose between vertical aggregators and large networks with advanced targeting. Is there room for both approaches?

As Display Sank Deeper in '08, Web Giants Pushed to Gain Ground

Bailout Drives Search Efforts for Automakers, Advocacy Groups

Flickr Ban Raises Question of What's Commerce, What's Not

More Features More Features
Trends & statistics: the Web's richest source

Top U.S. Parent Companies and Stickiest Brands on the Web, December 2008
A look at the brands that get visitors and keep users engaged the longest both at home and work.

Top U.S. Ad Networks, December 2008

Top 10 Search Terms in 10 Categories, December 2008

Adults Outnumber Teens on Social Networks

More Stats More Stats
Latest headlines from Search Engine Watch

Jumpstart a Viral Marketing Campaign
About to launch a viral campaign and need to energize it to increase the likelihood of success? Here are some strategies that can help jumpstart it and spread the word.

Is One-Stop Media Buying a Failed Model?

Writing Sales Copy For Conversions, Part 2

Testing Your Online Business Plan

More Search Engine Watch More from Search Engine Watch