(Translated by https://www.hiragana.jp/)
World Poultry - Marketing
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EU’s chicken integration champions in Romania

Romania’s poultry meat sector has had to struggle through difficult years of avian influenza and Newcastle Disease outbreaks, as well as dramatic drops in poultry prices mid-decade. However, a tremendous recovery is now being made. Domestic market sales increased by at least 30% this year, and expansion is evident among leading processors.
Author: Norman Dunn, FoodFarm Communications, Germany The Romanian chicken meat and egg sector may not have invented vertical integration, but the major producers in the country have taken... read more »

More articles

Asia dominates in egg consumption

The gross majority of egg consumption takes place in the intensely populated region of Asia where this protein serves as a major food. A great variety exists in the production, processing and pricing of eggs and egg products. read more >

Europe is losing its leading role in egg exports

The global pattern of egg production and trade is changing. Where Europe used to be a major exporter of table eggs, its importance is declining. As of 2012, the EU may turn from an export market into a market that can barely produce enough egg for its home market at an affordable price. read more >

EU egg production is slowly declining

The European Union (EU) poultry industry is slowly declining due to the increasing number of regulations regarding the environment and bird welfare. This results in higher costs, changing marketing structures and a drop in production capacity and global competitiveness. read more >

Changes in the structure of global egg production

Economic developments have changed the global structure of egg production. Leading countries of the seventies have seen their position taken over by lower-ranked countries. In this article we analyse the remarkable dynamics of the global egg industry over the past 35 years. read more >

Japanese consumers prefer domestic products

Japan used to be a major importer of poultry meat and eggs. Over recent years, however, changes in the domestic market have had an effect on imports. Consumers seem to prefer locally produced products, whereas institutional buyers look at imports. read more >
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