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Study Shows Increase In Time Spent Gaming Online

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by on March 02, 2010 at 01:41 PM
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According to a 2010 online gaming study published by market research company NPD, the average number of hours spent each week gaming online has increased 10 percent since 2009. On the digital distribution side of things, 20 percent of all games purchased by online gamers were downloaded, up one percent since 2009. While these numbers are on the rise, the number of people that actually play games online has dropped two percent from 56 to 54 percent, with an average of eight hours per week (up from 7.3 hours in 2009). Therefore, even though less people are actually playing online, more time is spent gaming in the online space overall.

“While the percentage of the population that reports playing games has declined slightly, this study details other metrics which point to both stability and growth in both online and offline gaming,” said Anita Frazier, industry analyst at NPD.

The report also notes that 71 percent of online gamers bought games during the October through December holiday season with no significant changes since 2008 suggesting that the purchasing behavior of online gamers may have not been impacted by the recession.

“The installed base of video game systems continues to grow, the platforms available to play games continue to expand, and the options for content acquisition have never been greater, especially online,” said Frazier. “And yet, effective monetization of many forms of online gaming continues to be a topic of much debate and discussion within the industry."

It's no surprise that the PC is still most commonly used for online gaming (85 percent), however in the console space, Xbox 360 maintains its leadership position at 48 percent. The PlayStation Network is making some strides with online gaming use increasing 10 percentage points over last year making the PS3 and Wii tied at 30 percent.

What do you think of these results? Do you spend more time playing games online these days? Have you purchased more digital copies of games?

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Comments
  • by Tuesday, March 02, 2010 at 01:36 PM

    Metal gear online!!!! hehe


  • by Tuesday, March 02, 2010 at 01:40 PM

    No I haven't bought many digital downloads(exept for ipod touch). I do play metal gear more online these days though. (assassin's creed 2's single player doesn't last forever after all.)


  •
    by Tuesday, March 02, 2010 at 01:45 PM

    BFBC2,ONLINE.DAMIT GOT KILLED GOTTA GO


  •
    by Tuesday, March 02, 2010 at 01:55 PM

    I dont like playing online...


  •
    by Tuesday, March 02, 2010 at 01:56 PM

    I play more online now then ever. MW2 and Uncharted 2. So much fun


  •
    by Tuesday, March 02, 2010 at 02:06 PM

    Well, I suck at online games, and I just got a high speed internet connection last year, so I don't think I'm a part of that 10% increase! Although if I was, I'm proud to say I'd be pat of the 85% percent PC base! :)


  •
    by Tuesday, March 02, 2010 at 02:10 PM

    Borderlands is the way to go for online mayhem...YES!!!!!!!!!!!!!


  •
    by Tuesday, March 02, 2010 at 02:14 PM

    I like to be good at games, I play too many different games to dedicate the time it takes to get great at these online titles.  I just like to beat as many games as I can and play maybe a little of online.  I know, I am a weirdo.


  •
    by Tuesday, March 02, 2010 at 02:16 PM

    online games are usually trash... offline rpg's ftw!


  •
    by Tuesday, March 02, 2010 at 02:17 PM

    These are inconsequential numbers. Like, a 2% change? Isn't it likely that that number falls within the standard deviation anyway? Likewise for increases like 7.3 to 8 or 19% to 20%.


  •
    by Tuesday, March 02, 2010 at 02:24 PM

    I play more campaign than I do online play.


  •
    by Tuesday, March 02, 2010 at 02:25 PM

    I barely play online, but looking at those stats, I can't help but say "WOW rules!"


  •
    by Tuesday, March 02, 2010 at 02:40 PM

    being single gives me lots.....and i mean lots of online gameing time.


  •
    by Tuesday, March 02, 2010 at 02:44 PM

    Pc's account for 85% of online gaming.  80% of those people are playing WoW.


  •
    by Tuesday, March 02, 2010 at 02:49 PM

    I thought PS3 would be more then Wii, but I'm not suprised about 360 or PC.


  • by Tuesday, March 02, 2010 at 02:50 PM

    i play online more know than i used to.


  •
    by Tuesday, March 02, 2010 at 02:56 PM

    Online gaming is fun, but it's mostly used for shooters and sports games.  I'd like to see far more action-adventure and RPG's use multiplayer...and I'm not talking about having a "multiplayer mode" or some crap like that.  I wanna play multiplayer throughout the campain or the main story.  It doesn't have to be with 8 or 16 folks.  Some games like Assassin's Creed would do just fine with one other person to take on missions with!


  •
    by Tuesday, March 02, 2010 at 03:00 PM

    nope not digital that a rip-off!but duh!online watching movies on netflix and playing games.


  •
    by Tuesday, March 02, 2010 at 03:03 PM

    The only thing I've done online lately is get the 2 dlcs for ACII. I don't play online, don't have the time nor the care to single players all I need or want.


  •
    by Tuesday, March 02, 2010 at 03:12 PM

    Can't say that I have.  I don't buy too many games that are based solely on online play.


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