zen posts

Last week at WWDC, we met up with Jive DeVoe -- he's the developer behind the iZen Garden app for the iPhone, iPod touch, and, just recently, the iPad. The app purports to be a zen garden simulation, and it works as exactly that -- you can rake patterns in the sand, or put over 130 objects like stones, plants, or leaves on the ground and resize them as you like. In fact, everything in this app is "as you like." Rather than a directed experience, DeVoe called it a "coffee table app" -- something that you lay out on a coffee table, either with others or just on your own, and experiment with at whatever pace strikes you as right.

He's added some features over time -- one of the most requested was a meditation timer, and so the iPad app comes with an option for background noise, as well as a timer that will stop or even put the iPad to sleep whenever you want. DeVoe's also put a few of his own little touches in the app: if you look closely at the screen while tilting it around, you'll see the shadows underneath the objects move with the accelerometer, a very subtle effect that you'll only notice if you look for it.

DeVoe has played around with prices quite a bit since his app hit the store one day one way back when. He's been as high as US$7.99, and as low as $3.99 (which is where the iPhone version is currently set), and he decided to put the iPad app at $5.99. He doesn't want to go much lower than that -- at 99 cents, he says, there's more money to be made, but there's almost a stigma against pricing so low, as if a 99 cent app is somehow worth less, even if it's well-made. Plus, he told me, "at 99 cents you lose money until you hit the top 50."

There are also lite versions available, with fewer objects to see, and none of the meditation timer functionality. iZen Garden is a cool metaphor app that does what it says on the box, and in the end, DeVoe says, that's what most of his users want. The App Store, for him, is a direct connection between "my customers and me."

The iPhone App Store offers several zen garden applications and today, I was able to play with one of them, iZen Garden [iTunes link], on my simulator. The program allows you to place stones onto a bed of sand and rake the sand around the stones. As the marketing materials suggest, it's basically a fidget toy. "iZen Garden is perfect for long meetings, train rides, or meditation practice. It helps you to center your mind, relax your psyche, and relieve your stress."

The interface is easy enough to use, with several rocks available and reset options for when your perfect garden gets too messy. At $4.99, it's a love it or leave it program. If rock placement and sand stroking isn't your thing, then iZen Garden probably isn't either. If it is, this is a simple visually appealing solution.

I found the program easy-to-use and modestly fun. I have limited artistic skills and my raked gardens always looked messy. Your mileage will almost certainly vary.

iZen Garden works on both iPhone and iPod touch.

Earlier this week, Apple and EMI broke some serious ground in the digital music industry by announcing DRM-free music across the entirety of EMI's catalog, beginning with the iTunes Store. In the conference call, Steve Jobs cited interoperability as a key reason for the move; songs downloaded from the iTunes Store can only be played on iTunes, the iPod and other Apple products, and the record labels EMI decided to do something about this handicap. Everyone, from consumers to the EU, have been asking for the abolishment of DRM, and reactions to Steve Jobs' Thoughts on Music essay (which more or less agreed with us) ran the gamut, from Cory Doctorow's shoot-from-the-hip-and-not-from-the-head call-out to general intrigue and interest in what could actually happen to an industry when one of its front-runners calls for change. Regardless of what was said, EMI has taken the first step into a world of selling legitimate digital music sans-DRM through the iTunes Store. The big question, however, is how truly interoperable iTunes will allow these new downloads will be.

iTunes Store songs are in the AAC file format, not MP3. While this arguably standard/non-standard file type is considered by some to be proprietary to Apple and/or the iTunes Store, this is entirely not the case. Plenty of other software and DAPs (Digital Audio Players) support the AAC format, even including, as John Gruber points out, Microsoft's own iPod competitor, the Zune. If these non-Apple products don't support AAC, they easily could with a software plugin or firmware upgrade.

More important, however, is the fact that the iTunes Store is still the world's most popular legitimate digital download store, and that popularity could skyrocket even farther once they unleash these much, much higher quality downloads (higher than any digital store I know of) in a legitimate, affordable and DRM-free download. The newfound interoperability that Apple is boasting for its present and soon-to-be customers could meet a roadblock, however, if the company doesn't build compatibility for non-iPod devices into the iTunes software itself. While customers can buy DRM-free AAC files through the iTS, iTunes is still the gateway for easily moving those files from one's computer to a DAP, and the claims of interoperability and unparalleled experience could crumble quickly as consumers plug in their Creative Zens, Microsoft Zunes and [insert non-iPod here], only to find out that iTunes scoffs at their non-Apple-branded device.

Will Apple support other DAPs in iTunes? Could we see a 'sync with TiVo' option in the preferences of a forthcoming iTunes 7.5? Time will only tell, but Apple and EMI just opened the doors on the issues of DRM and interoperability - we'll just have to see whether consumers who own something other than an iPod are actually invited to the party.

This is a good one. When they aren't busy trying to sue the pants off of Apple, Creative gets very creative indeed with the definition of "Podcast." While most of us would define "podcast" as the distribution of audio/video content to an iPod via an RSS feed (more or less), Creative lets loose with this whopper:

"Podcasts, short for Personal On Demand broadcast, are audio files you can download into any MP3 player or computer." Um, what? Nice try, Creative. That's almost as good as Microsoft's "blogcasts."

[Via 37Signals]