(Translated by https://www.hiragana.jp/)
About Electrolux | Electrolux Group
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About Electrolux

Electrolux is a global leader in household appliances and appliances for professional use, selling more than 40 million products to customers in more than 150 markets every year. The company focuses on innovations that are thoughtfully designed, based on extensive consumer insight, to meet the real needs of consumers and professionals.

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Hans Stråberg President & CEO

Hans Stråberg has served as President and CEO of AB Electrolux since April 2002. His priorities are clear: Product development based on consumer insight, establishing Electrolux as a truly global brand, cost efficiency, and...

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"Thinking of you" sums up the Electrolux offering — always put the users first and foremost, whether it is a question of product development, design, production, marketing, logistics or service.

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Consumer insight is the basis of all product development within Electrolux. Identifying trends in various customer and consumer segments enables Electrolux to offer attractive products.

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About Electrolux

The Board of Directors consists of ten members, without deputies, who are elected by the Annual General Meeting for a period of one year.

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In addition to the President and CEO, Group Management includes the six sector heads, the four Group staff heads and the head of R&D;, Purchasing and Manufacturing within Major Appliances.

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Electrolux is a global leader in household appliances and appliances for professional use, selling more than 40 million products to customers in more than 150 markets every year.

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Electrolux operations are organized in six business sectors that include a total of 25 product lines. There are four Group staff units.

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Electrolux has a long tradition of providing safe and healthy working conditions, opportunities for education and health care, and careful accounting of environmental impacts.

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The Electrolux Group Code of Ethics outlines both prescriptive and proscriptive ethical standards that require strict adherence from all employees and Board members of the Electrolux Group, in all markets and at all times.

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Electrolux Logistics is a fast moving, third-party logistics provider serving customers both within and outside of the Electrolux Group.

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Efforts to transform Electrolux into an innovative, consumer-focused company are paying off. The product offering is being continuously improved. Today, Electrolux is one of the strongest companies in the industry.

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Electrolux is in the final phase of the comprehensive restructuring program that was initiated in 2004. When the program is completed, the Group will have a competitive production structure with modern and efficient manufacturing...

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Every brand represents a promise to its market: "buy me and you will get this experience". Strong brands are trusted brands; they have built a reputation with customers over time by living up to...

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