Justin Bieber to Launch Fragrance Line
![Rating](https://web.archive.org/web/20101027044032im_/http://static02.mediaite.com/gossipcop/themes/gossip/images/meter-10.png)
October 25th, 2010
Want to have that Justin Bieber smell? The pop star is launching his own fragrance line, called "My World," but with a twist. Rather than funky-looking bottles, Bieber has teamed up with Etoile Nation Beauty to create wristbands and dogtags infused with a unisex scent. Read more...![](https://web.archive.org/web/20101027044032im_/http://static02.mediaite.com/gossipcop/themes/gossip/images/star.gif)