(Translated by https://www.hiragana.jp/)
Managing By The Numbers - BusinessWeek Magazine
The Wayback Machine - https://web.archive.org/web/20110902072212/http://www.businessweek.com:80/magazine/toc/08_36/B4098magazine.htm
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Numerati in the Workplace

Stephen Baker discusses how math and computer wizards will model and predict us as workers, shoppers, patients—even lovers

Debate Room

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Web Ads: Irritating and Ineffective

The advertisements that appear on Web sites are a nuisance for readers and a false economy poised to fall to Earth. Pro or con?

 

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Book Excerpt: The Numerati by Stephen Baker

By building mathematical models of its own employees, IBM aims to improve productivity and automate management

Medical Bills You Shouldn't Pay

In a controversial practice known as "balance billing," health-care providers are going after patients for money they don't owe

Extreme Experience: Septuagenarian CEOs

Seniors who run the show aren't the norm in business. But quite a number do. Here are 25 who can teach boomer and Gen Y managers a thing or two

IN YOUR FACE: TALKIN' 'BOUT X/Y GENERATIONS

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Reader Sylvia Writes:

"In a way, Gen X is precisely the right group to negotiate between Millennials and Boomers – a middle child."

 

Media Centric

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Political Ads: TV's Last Bonanza

Election campaigns give local stations a huge boost—but it's not enough to rescue 2008