(Translated by https://www.hiragana.jp/)
British Newspaper Thinks Deus Ex's Sarif Industries Is Real - News - www.GameInformer.com
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British Newspaper Thinks Deus Ex's Sarif Industries Is Real

The British newspaper The Sun was doing a story on artificial human parts and got fooled by Deus Ex.

In the story pictured above you can see a picture of a Sarif Industries (the evil corporation from Deus Ex) cybernetic eyeball. The text reads "US corporation Sarif Industries has developed an eyeball implant." Oops!

Maybe it's a testament to the quality of the slick-looking Sarif Industries website that Square Enix had made.

[Source: Twitter via The Sixth Axis]

Our Take:
If anyone at the The Sun is reading this, I hate to be the one to tell you, but Sarif Industries isn't real. It's just a made-up company in a video game. However, I do have a hot tip for you: start digging into a company called "Umbrella Corporation." They keep a low profile, but word has it that they are doing some very...shall we say...interesting things in the field of genetic engineering and research. Don't say you heard it from me.

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Comments
  • OR IS IT!!!!!!!!!!!!!!!

    Children be sure to put on your tinfoil hats.
  • That Umbrella, so sneaky. Jill Valentine should probably be able to give you some good dirt on them.

  • Silly British people!
  • LOL! This just made me laugh. Sorry TotalBiscuit, but The British still loses to America in terms of knowledge and skill.
  • Haha, that's great.

  • That is hilarious.

  • Maybe this is why certain media outlets hate video games; games make them look like fools even though it's entirely their fault for not doing proper research.

  • HAHAHHA!!! Why didnt they write an article about the other augs they made haha I can imagine the headline: SARIF INDUSTRIES CREATE TYPHOON EXPLOSIVE MASS DESTRUCTION
  • Bloody ell!

  • This just in: to save face the writer admits it was a practical joke, written for no practical reason, since it turns out that April Fools Day is in fact, still in the month of April.

  • THIS JUST IN: The FBI is investigating claims that the Shinra corporation has its own private military.
  • Sarif Industries weren't evil. They were the company you worked for.

  • That's great. I really is. I heard Hayano industries has been messing around with a rare gene lately by the way.
  • I dunno about this "Umbrella" but...somebody should do an expose on Shinra Electric Power! They're this Japanese company that's friggin huge over there. They have very non-eco-friendly practices--sort of like strip mining, fracking, and the like--but nobody calls them out because they buy out their competition. And there are these rumors about genetic modification and other weird stuff. Even worse, they send soldiers--troops vetted and armed with Shinra tech!--to destabilize third-world countries, depose the heads of state, and replace them with puppet heads who make Shinra the sole provider of energy in the nation. They're like Bond villains!

    For reals, Sun reporters. I'm an ex-soldier. I can tell you all about 'em.

    EDIT: Dammit, someone beat me to it.
  • This is almost as dumb as North Korea believing the onions story about kim jong il being the sexiest man alive.
  • Oh I so hope that next week you have an article from the Sun warning of an impending zombie apocalypse started by Umbrella Corporation.

  • NEXT ON FOX NEWS: Is Obama using Sarif Industries in a government takeover of your healthcare to supplant your constitutional rights? We'll give You all the fair and balanced facts at 10pm.
  • Sarif Industries isn't evil. I just caught an error in the article about errors! That means I win, right?
  • ROFL XD This was the tops

  • I love news fails. They're great!

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