Sales
Activities by Region
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Japan
History of dealers, exporting, advertising and publicity and used vehicle, rental and leasing businesses
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North America
Retracing the bumpy road to acceptance in North America
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Latin America
History of Toyota in Latin America, where rich resources and growing markets are expected to drive new growth
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Europe
History of Toyota in Europe, where Toyota has sought independence in a fully-fledged compact car market
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Africa
History of Toyota in emerging African countries, where further growth can be expected
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Asia
History of Toyota in Asia, a growing production center for exporting within and outside the region
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China
History of Toyota in China, which has rapidly become the largest automotive market in the world
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Middle East
History of Toyota in the Middle East, where Toyota has maintained growth amid a volatile market environment
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Oceania
History of Toyota in Australia, New Zealand, and the South Pacific, where growth continues
