The campaign to sell Level-5’s White Knight Chronicles has kicked off in Japan, with ads now hitting the airwaves.
Unlike the non-stop invasion of Last Remnant ads we’re seeing — following the usual Square Enix trend of showcasing the visuals — White Knight is clearly hoping to differentiate itself by focusing on the game’s multiplayer component.
Very smart, since it hops on the Monster Hunter bandwagon of collaborative play, and manages to come off as not just your regular old RPG. Will Japanese gamers bite?
White Knight Chronicles for the PlayStation 3 comes out December 25 in Japan.
This Is What A White Knight Chronicles Ad Looks Like [Kotaku]
