Blogs

Rest in Peace, Dear Tony

Menin Rodrigues reflects on the loss of Anthony J. Permal (1979-2024).

“It’s an accolade that directs a slant of light on the value of independent agencies”

Uzma Khateeb-Nawaz speaks to Faraz Maqsood Hamidi, Founder and Chief Creative Officer, The D’Hamidi Partnership about the agency’s recent inclusion in the ‘the top independent agencies of the world’.

Opinion

Mapping for Social Good: Pakistan’s First Nationwide Mapathon

Opinion

The Ethics of Language Appropriation

Trends

Ready to Rise

Trends

From Karachi to Paris with Lals

Marketing

Mere Hamdard

From 'The Candy Jar: Good Ideas to Chew On' – an online series.

People

The Making of Arshad Nadeem

Anushe Engineer on Arshad Nadeem's success at the Paris Olympics, shaped by his coach and mentor, Salman Butt.

Trends

Of Myths and Memes

Tyrone Tellis on what Yusuf Dikeç's performance at the Olympics can teach us about memes and myths.

Trends

In a Few Short Olympic Seconds, Pakistan Finally Has a Hero

Fiza Ali on what makes Arshad Nadeem the hero Pakistan has been waiting for.

Opinion

Hail the Champion, but Beware What Comes Next

Fasi Zaka on why Arshad Nadeem's victory is the spark that needs to be kept alight if Pakistan hopes to cultivate further success.

Opinion

Be Smart and Forget the Green Stuff on August 14

Rather than going for the same patriotic themes every Independence Day, agencies are better off creating educational and thought-provoking campaigns, argues Nadeem F. Paracha.

Marketing

The Failure Revolution

Tyrone Tellis is amazed by Dalda’s Independence Day ad.

Opinion

“This is my first award after 30 years in journalism, and this makes it especially meaningful for me”

Kamal Siddiqi, journalist and media analyst, speaks to Aurora about receiving the Journalists of Courage and Impact Award from the East-West Centre in Manila.