(Translated by
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Seb Joseph, Author at Digiday
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Seb Joseph
Seb Joseph
Publishing in the Platform Era
Inside The New York Times’ plans to correlate attention levels to other metrics
The Programmatic Marketer
Making sense of the allegations and defenses in the Colossus ad tech controversy
Publishing in the Platform Era
The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business
Marketing on Platforms
Behind closed doors: the intrigue and reality of platform marketer councils
Evolving Agencies
Transparency shift: CMOs navigate new norms in agency profit models
The Programmatic Marketer
Ad tech vendor Colossus faces scrutiny for alleged mismanaging IDs
Life Beyond the Cookie
After latest cookie delay, Google tells ad tech there will be ‘gradual ramp up’ but eschews specifics
Marketing on Platforms
Reddit tiene grandes planes para los anuncios de búsqueda y un feed mixto mientras se adapta a la vida como empresa pública
Business of TV
Warner Bros. Discovery Sports and CNN International create marketplace for sports and political ad dollars
Marketing on Platforms
Reddit has big plans for search ads and a mixed feed as it adjusts to life as a public company
The Programmatic Marketer
‘It hasn’t changed our plans’: Despite Google’s cookie setback, Vodafone presses forward in search for alternatives
Life Beyond the Cookie
CMA’s latest on Google’s Privacy Sandbox sparks doubt among ad execs
Life Beyond the Cookie
La saga de las cookies de terceros de Google: teorías, opiniones y polémicas al descubierto
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