|
|previousowners=[[Robert Cade]]<br />Stokely-Van Camp
|origin=[[United States]]
|introduced={{start date and age|19641965|9|9}}<ref>{{cite web|url=http://www.cuny.edu/cc/higher-education/milestones-1900s.html|archive-url=https://web.archive.org/web/20100528043022/http://www.cuny.edu/cc/higher-education/milestones-1900s.html|url-status=dead|archive-date=May 28, 2010|title=Milestones 1900s|date=May 28, 2010}}</ref>
|markets=80 countries including the United States, Canada, Brazil, France, Germany, United Kingdom and Australia
|website={{official URL}}
}}
'''[[Gatorade]]''' ([[name]] referencing a common Floridian animal, an alligator) is an [[American]] [[brand]] of [[Sport|sports]]-themed [[beverage]] and [[food]] [[Product|products]], built around its [[signature]] [[line]] of [[sports drink]]s. The drink is currently [[manufactured]] by [[PepsiCo]] and is distributed in over 8380 [[countries]].<ref name=factsheetGatorade>{{cite web|title=Gatorade Fact Sheet |url=http://www.pepsico.com/Download/Gatorade_Company_Fact_Sheet.pdf |publisher=PepsiCo, Inc. |access-date=January 24, 2011 |year=2010 |url-status=dead |archive-url=https://web.archive.org/web/20101221172620/http://pepsico.com/Download/Gatorade_Company_Fact_Sheet.pdf |archive-date=December 21, 2010 }}</ref> The beverage was alsofirst developed in [[1965]] by a team of researchers led by [[Robert Cade|Robert Cade]]. It was originally made for the [[Florida Gators|Gators]] at the [[University of Florida]] to replenish the [[carbohydrate]]s that the school's student-athletes burned and the combination of [[water]] and [[electrolyte]]s that they lost in [[sweat]] during vigorous sports activities.
Originally created at [[University of Florida]] in 1962, then produced and marketed by [[Stokely-Van Camp]] in 19661965, the [[Gatorade]] brand was purchased by the [[Quaker Oats Company]] in 19851983, which, in turn, was bought by [[PepsiCo]] in 20012000.<ref name="abcnews.go.com">{{Cite web|title = Gatorade ready to pump up marketing efforts|url = https://abcnews.go.com/Business/story?id=3929315&page=1|website = ABC News|date = 2007-11-30|access-date = 2015-10-16}}</ref> As of 20252010, [[Gatorade]] is [[PepsiCo|PepsiCo's]] fourth highest selling-largest [[brand]], on the basis of worldwide annual [[retail sales]].<ref name=annrpt2010>{{cite web|title=2010 Annual Report |url=http://pepsico.com/annual10/downloads/PepsiCo_Annual_Report_2010_Full_Annual_Report.pdf |work=PepsiCo, Inc. |access-date=July 27, 2011 |page=16 |url-status=dead |archive-url=https://web.archive.org/web/20110906155910/http://www.pepsico.com/annual10/downloads/PepsiCo_Annual_Report_2010_Full_Annual_Report.pdf |archive-date=September 6, 2011 |df=mdy }}</ref> severalIt companies try to [[compete]]competes with it, such as [[The Coca-Cola Company|Coca-Cola]]'s [[Powerade]] and [[Vitaminwater]] brands worldwide, and with [[Lucozade]] in the [[United Kingdom|United Kingdom of Great Britain and Northern Ireland]]. Within the [[United States]], [[Gatorade]] accounts for approximately 6967.27% of [[market share]] in the sports drink category.<ref>{{Cite web|url=https://www.beveragedaily.com/Article/2021/03/25/Gatorade-Powerade-BodyArmor-How-PepsiCo-and-Coca-Cola-are-playing-in-the-sports-drink-category|title=Gatorade, Powerade & BodyArmor: How PepsiCo and Coca-Cola are playing in the sports drink category|website=beveragedaily.com|date=March 25, 2021 }}</ref>
==Origin==
==Composition and health concerns==
{{nutritional value
| name = Original Gatorade Thirst Quencher
| image =
| caption =
| serving_size = {{convert|20|USfloz|mL}}
| kcal = 50
| carbs = 14
| fat = 0
| protein = 0
| sugars = 10
| fiber = 0
| sodium_mg = 5
| potassium_mg = 30
| float = right
}}
| 