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Pita Pit: Difference between revisions

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Updated the founded date - it was incorrect. As an employee of the Canadian Home Office team, we made the update. <ref>https://pitapit.ca/our-story/</ref>
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{{short description|Canadian restaurant franchise}}
{{Use mdy dates|date=February 2017}}
{{Use mdy dates|date=February 2017}}
{{Primary sources|date=April 2011}}
{{Infobox company
{{Infobox company
| name = Pita Pit
| name = Pita Pit
| logo = PitaPit logo.jpg
| logo = PitaPit logo.jpg
| image = PitaPit, Princess St Kingston ON, Apr 2019.jpg
| image = PitaPitRichmondHill.jpg
| image_size = 250px
| image_size = 250px
| image_caption = The first-ever Pita Pit restaurant, located on Princess Street beside Princess Towers in [[Kingston, ON]].
| image_caption = Pita Pit in Richmond Hill, Ontario
| type = Private
| type = Private
| foundation = {{Start date and age|1995|6|20}} in [[Kingston, Ontario]]<ref>{{cite web|url=http://www.thewhig.com/2015/01/12/pita-makers-keep-rolling|title=Pita makers keep rolling|work=The Kingston Whig-Standard}}</ref>
| foundation = {{Start date and age|1995|7|20}} in [[Kingston, Ontario]]<ref>{{cite web|url=http://www.thewhig.com/2015/01/12/pita-makers-keep-rolling|title=Pita makers keep rolling|work=The Kingston Whig-Standard|access-date=January 13, 2015|archive-date=July 15, 2015|archive-url=https://web.archive.org/web/20150715082656/http://www.thewhig.com/2015/01/12/pita-makers-keep-rolling|url-status=live}}</ref>
| founder = John Sotiriadis and Nelson Lang
| founder = John Sotiriadis and Nelson Lang
| location_city = Kingston, Ontario
| location_city = Kingston, Ontario
| location_country = Canada
| location_country = Canada
| key_people = Parent Company: Foodtastic (September 2021 – present)
| key_people = Nelson Lang, corporate founder <br />Chris Fountain, [[chief executive officer|CEO]] (Canada) <br />Chris Fountain, CEO (U.S.) <br /> Loick Le Brun, CEO (France)
| industry = [[Restaurants]]
| industry = [[Restaurants]]
| num_employees =
| num_employees =
Line 18: Line 18:
| net_income =
| net_income =
| products =
| products =
| website = {{URL|pitapit.com}}
| website = {{URL|pitapit.ca}}
}}
}}
'''Pita Pit''' is a [[Canada|Canadian]] quick-service restaurant franchise serving [[pita]] sandwiches. Its headquarters are in [[Kingston, Ontario]].<ref>"[http://www.pitapit.com/home.htm Contact]."<!--Select Contact from the menu--> The Pita Pit. Retrieved on February 23, 2010.</ref> Its United States headquarters are in [[Coeur d'Alene, Idaho]].<ref>"[http://www.pitapitusa.com/main.php?page=49 Contact Pita Pit] {{webarchive|url=https://web.archive.org/web/20100218034557/http://www.pitapitusa.com/main.php?page=49 |date=February 18, 2010 }}." The Pita Pit. Retrieved on February 23, 2010.</ref>
'''Pita Pit''' is a Canadian quick-service restaurant franchise serving [[pita]] sandwiches with fresh vegetables, grilled meat and sauces.<ref name="ctaylor" /> Its Canadian and global headquarters are in [[Kingston, Ontario]].<ref>"[http://www.pitapit.com/home.htm Contact] {{Webarchive|url=https://web.archive.org/web/20091217135331/http://www.pitapit.com/home.htm |date=December 17, 2009 }}."<!--Select Contact from the menu--> Pita Pit. Retrieved on February 23, 2010.</ref> Its United States headquarters are in [[Coeur d'Alene, Idaho]].<ref>"[http://www.pitapitusa.com/main.php?page=49 Contact Pita Pit] {{webarchive|url=https://web.archive.org/web/20100218034557/http://www.pitapitusa.com/main.php?page=49 |date=February 18, 2010 }}." Pita Pit. Retrieved on February 23, 2010.</ref> As of September 2021, it is owned by Foodtastic.


==History==
==History==

The first shop was opened by Nelson Lang and John Sotiriadis in 1995 near [[Queen's University at Kingston|Queen's University]] in [[Kingston, Ontario]]. In 1997, The Pita Pit started to expand within Canada and in 1999 they began franchising in the [[United States]]. There are now over 500 restaurants in a total of 12 countries. Countries other than Canada and the United States include [[India]], [[France]], [[Brazil]], [[Panama]], [[Trinidad and Tobago]], the [[United Kingdom]], [[New Zealand]], [[Australia]], [[Singapore]], [[United Arab Emirates]] and [[Ireland]].
The first shop was opened by Nelson Lang and John Sotiriadis in 1995 near [[Queen's University at Kingston|Queen's University]] in [[Kingston, Ontario]].<ref name=Story>"[https://pitapit.ca/our-story/ Our Story] {{Webarchive|url=https://web.archive.org/web/20200804203111/https://pitapit.ca/our-story/ |date=August 4, 2020 }}." Pita Pit. Retrieved on July 25, 2020.</ref><ref name="ctaylor" /> The restaurant was located near the college and aimed at students in the hopes it would be "recession-proof".<ref>{{cite news|last=Hollie|first=Shaw|date=April 14, 2016|title=Pita Pit's international expansion coming at just the right time as competition heats up at home|work=Financial Post|url=https://financialpost.com/entrepreneur/franchise-focus/international-strategy-will-serve-pita-pit-well-as-competition-heats-up-at-home|access-date=July 25, 2020|archive-date=January 23, 2021|archive-url=https://web.archive.org/web/20210123044131/https://financialpost.com/entrepreneur/franchise-focus/international-strategy-will-serve-pita-pit-well-as-competition-heats-up-at-home|url-status=live}}</ref> The store stayed open until late, providing a healthier and fresher late night food option to conventional fast food.<ref name="ctaylor" />

In 1997, Pita Pit started to expand within Canada, and in 1999 they began franchising in the [[United States]].<ref name=Story /><ref name="ctaylor" />

The first Pita Pit location outside Canada and the United States opened in [[Auckland]], New Zealand, in August 2007. The business was set up by Chris Henderson, a New Zealander returning from Canada, and Duane Dalton, the husband of netballer [[Tania Dalton]].<ref>{{cite news|last=Taylor|first=Colin|date=November 19, 2011|title=Pita Pit's expansion rests with franchisees|work=The New Zealand Herald|url=https://www.nzherald.co.nz/property/news/article.cfm?c_id=8&objectid=10767233|access-date=July 25, 2020|archive-date=January 10, 2014|archive-url=https://web.archive.org/web/20140110081828/http://www.nzherald.co.nz/property/news/article.cfm?c_id=8&objectid=10767233|url-status=live}}</ref><ref name="ctaylor" />

By 2011, Pita Pit had expanded to 350 stores in Canada, the United States, New Zealand, [[Panama]], [[South Korea]] and [[Brazil]].<ref name="ctaylor" />

By 2020, it had over 500 locations in [[India]], [[France]], [[Brazil]], [[Panama]], [[Trinidad and Tobago]], the [[United Kingdom]], [[New Zealand]], [[Australia]], [[Singapore]], [[United Arab Emirates]], [[Ireland]] and [[Sweden]].<ref name=Story />

On September 1, 2021, it was announced that Québécois restaurant franchiser Foodtastic had acquired Pita Pit.{{citation needed|date=November 2023}}

==Pita Pit International==

===New Zealand and Australia===

Pita Pit New Zealand has 85 stores around New Zealand, including 26 in Auckland.<ref name="pitapitnz-official">{{cite web |title=Pita Pit |url=https://www.pitapit.co.nz/ |website=pitapit.co.nz |publisher=Pita Pit |access-date=March 12, 2022 |archive-date=March 5, 2022 |archive-url=https://web.archive.org/web/20220305220545/https://www.pitapit.co.nz/ |url-status=live }}</ref> This down from about 90 stores in 2020 and more than 100 stores in 2017,<ref name="hduplessisallan">{{cite news |last1=du Plessis-Allan |first1=Heather |title=Pita Pit dives into world of virtual restaurants |url=https://www.newstalkzb.co.nz/on-air/heather-du-plessis-allan-drive/audio/bosses-rebuilding/bosses-rebuilding-pita-pits-duane-dalton/ |agency=[[Newstalk ZB]] |publisher=[[New Zealand Media and Entertainment]] |date=2 September 2020 |access-date=March 12, 2022 |archive-date=January 20, 2021 |archive-url=https://web.archive.org/web/20210120002733/https://www.newstalkzb.co.nz/on-air/heather-du-plessis-allan-drive/audio/bosses-rebuilding/bosses-rebuilding-pita-pits-duane-dalton/ |url-status=live }}</ref><ref name="pitapitnz-2017">{{cite news |last1=McNicol |first1=Hamish |title=That's a wrap: How Pita Pit went from one NZ store to more than 100 in a decade |url=https://www.stuff.co.nz/business/91189846/thats-a-wrap-from-one-pita-pit-to-more-than-100-in-a-decade |agency=[[stuff.co.nz]] |date=9 April 2017 |access-date=March 12, 2022 |archive-date=March 23, 2022 |archive-url=https://web.archive.org/web/20220323071704/https://www.stuff.co.nz/business/91189846/thats-a-wrap-from-one-pita-pit-to-more-than-100-in-a-decade |url-status=live }}</ref> but still more than the 65 it had in 2014,<ref name="pitapitnz-2014">{{cite news |last1=Venuto |first1=Damien |title=The rise of fast-casual: Pita Pit launches its first TVC via Contagion |url=https://stoppress.co.nz/news/rise-fast-casual-pita-pit-launches-its-first-tvc-contagion/ |agency=Stop Press |publisher=ICG Media |date=1 September 2014 |access-date=March 12, 2022 |archive-date=March 23, 2022 |archive-url=https://web.archive.org/web/20220323071706/https://stoppress.co.nz/news/rise-fast-casual-pita-pit-launches-its-first-tvc-contagion/ |url-status=live }}</ref> and 18 it had in 2011.<ref name="ctaylor" />

The business also has nine stores from Australia,<ref name="pitapitofficial-au">{{cite web |title=Pita Pit Australia |url=https://www.pitapit.com.au/ |website=pitapit.com.au |publisher=Pita Pit Australia |access-date=March 1, 2024 |archive-date=January 17, 2024 |archive-url=https://web.archive.org/web/20240117073438/https://www.pitapit.com.au/ |url-status=live }}</ref> down from 14 in 2017.<ref name="pitapitnz-2017" />

The company is based in [[Takapuna, Auckland]] where it opened its first store in 2007.<ref name="pitapit-2011">{{cite news |last1=Taylor |first1=Colin |title=Pita Pit's expansion rests with franchisees |url=https://www.nzherald.co.nz/property/pita-pits-expansion-rests-with-franchisees/57FJ3HSIDRZQSDZ7X4L63LKKKI/ |agency=[[New Zealand Herald]] |publisher=APN News & Media |date=19 November 2011 |access-date=March 12, 2022 |archive-date=March 29, 2022 |archive-url=https://web.archive.org/web/20220329031206/https://www.nzherald.co.nz/property/pita-pits-expansion-rests-with-franchisees/57FJ3HSIDRZQSDZ7X4L63LKKKI/ |url-status=live }}</ref>

Pita Pit New Zealand started actively seeking franchises in 2011,<ref name="ctaylor">{{cite news |last1=Taylor |first1=Colin |title=Pita Pit's expansion rests with franchisees |url=https://www.nzherald.co.nz/property/pita-pits-expansion-rests-with-franchisees/57FJ3HSIDRZQSDZ7X4L63LKKKI/ |agency=[[New Zealand Herald]] |publisher=[[New Zealand Media and Entertainment]] |date=19 November 2011 |access-date=March 12, 2022 |archive-date=March 29, 2022 |archive-url=https://web.archive.org/web/20220329031206/https://www.nzherald.co.nz/property/pita-pits-expansion-rests-with-franchisees/57FJ3HSIDRZQSDZ7X4L63LKKKI/ |url-status=live }}</ref> and by 2017 the vast majority of stores were franchisees.<ref name="pitapitnz-2017" />

The chain introduced a [[diabetes]]-friendly menu in 2016,<ref name="ktantau">{{cite news |last1=Tantau |first1=Kelley |title=New Pita Pit menu could be start of diabetes-friendly fast food |url=https://www.stuff.co.nz/life-style/food-wine/86998173/new-pita-pit-menu-could-be-start-of-diabetesfriendly-fast-food |publisher=[[stuff.co.nz]] |date=6 December 2016 |access-date=March 12, 2022 |archive-date=March 12, 2022 |archive-url=https://web.archive.org/web/20220312102544/https://www.stuff.co.nz/life-style/food-wine/86998173/new-pita-pit-menu-could-be-start-of-diabetesfriendly-fast-food |url-status=live }}</ref> and introduced a fillings limit in 2019.<ref name="stempleton">{{cite news |last1=Templeton |first1=Sarah |title=Kiwi customers outraged after Pita Pit introduces fillings limit |url=https://www.newshub.co.nz/home/lifestyle/2019/05/kiwi-customers-outraged-after-pita-pit-incurs-fillings-limit.html |agency=[[Newshub]] |publisher=[[MediaWorks New Zealand]] |date=3 May 2019 |access-date=March 12, 2022 |archive-date=March 12, 2022 |archive-url=https://web.archive.org/web/20220312102544/https://www.newshub.co.nz/home/lifestyle/2019/05/kiwi-customers-outraged-after-pita-pit-incurs-fillings-limit.html |url-status=live }}</ref> It started to trial [[virtual kitchen]]s in 2020, after many of its stores were unable to open during the [[COVID-19 pandemic in New Zealand|COVID-19 pandemic]].<ref name="ashaw">{{cite news |last1=Shaw |first1=Aimee |title=Pita Pit dives into world of virtual restaurants |url=https://www.nzherald.co.nz/business/pita-pit-dives-into-world-of-virtual-restaurants/747JSGFTLYPOKPMYKNLFUS4APA/ |agency=[[New Zealand Herald]] |publisher=[[New Zealand Media and Entertainment]] |date=1 September 2020 |access-date=March 12, 2022 |archive-date=March 12, 2022 |archive-url=https://web.archive.org/web/20220312102545/https://www.nzherald.co.nz/business/pita-pit-dives-into-world-of-virtual-restaurants/747JSGFTLYPOKPMYKNLFUS4APA/ |url-status=live }}</ref>


==References==
==References==
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*[http://www.pitapit.ca Pita Pit site (Canada)]
*[http://www.pitapit.ca Pita Pit site (Canada)]


{{Retailers in New Zealand}}
{{DEFAULTSORT:Pita Pit, The}}
{{DEFAULTSORT:Pita Pit, The}}
[[Category:Companies based in Kingston, Ontario]]
[[Category:Companies based in Kingston, Ontario]]
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[[Category:Restaurants established in 1995]]
[[Category:Restaurants established in 1995]]
[[Category:1995 establishments in Ontario]]
[[Category:1995 establishments in Ontario]]

{{Canada-restaurant-stub}}

Revision as of 14:04, 1 March 2024

Pita Pit
Company typePrivate
IndustryRestaurants
FoundedJuly 20, 1995; 28 years ago (1995-07-20) in Kingston, Ontario[1]
FounderJohn Sotiriadis and Nelson Lang
Headquarters
Kingston, Ontario
,
Canada
Key people
Parent Company: Foodtastic (September 2021 – present)
ParentFoodtastic Edit this on Wikidata
Websitepitapit.ca

Pita Pit is a Canadian quick-service restaurant franchise serving pita sandwiches with fresh vegetables, grilled meat and sauces.[2] Its Canadian and global headquarters are in Kingston, Ontario.[3] Its United States headquarters are in Coeur d'Alene, Idaho.[4] As of September 2021, it is owned by Foodtastic.

History

The first shop was opened by Nelson Lang and John Sotiriadis in 1995 near Queen's University in Kingston, Ontario.[5][2] The restaurant was located near the college and aimed at students in the hopes it would be "recession-proof".[6] The store stayed open until late, providing a healthier and fresher late night food option to conventional fast food.[2]

In 1997, Pita Pit started to expand within Canada, and in 1999 they began franchising in the United States.[5][2]

The first Pita Pit location outside Canada and the United States opened in Auckland, New Zealand, in August 2007. The business was set up by Chris Henderson, a New Zealander returning from Canada, and Duane Dalton, the husband of netballer Tania Dalton.[7][2]

By 2011, Pita Pit had expanded to 350 stores in Canada, the United States, New Zealand, Panama, South Korea and Brazil.[2]

By 2020, it had over 500 locations in India, France, Brazil, Panama, Trinidad and Tobago, the United Kingdom, New Zealand, Australia, Singapore, United Arab Emirates, Ireland and Sweden.[5]

On September 1, 2021, it was announced that Québécois restaurant franchiser Foodtastic had acquired Pita Pit.[citation needed]

Pita Pit International

New Zealand and Australia

Pita Pit New Zealand has 85 stores around New Zealand, including 26 in Auckland.[8] This down from about 90 stores in 2020 and more than 100 stores in 2017,[9][10] but still more than the 65 it had in 2014,[11] and 18 it had in 2011.[2]

The business also has nine stores from Australia,[12] down from 14 in 2017.[10]

The company is based in Takapuna, Auckland where it opened its first store in 2007.[13]

Pita Pit New Zealand started actively seeking franchises in 2011,[2] and by 2017 the vast majority of stores were franchisees.[10]

The chain introduced a diabetes-friendly menu in 2016,[14] and introduced a fillings limit in 2019.[15] It started to trial virtual kitchens in 2020, after many of its stores were unable to open during the COVID-19 pandemic.[16]

References

  1. ^ "Pita makers keep rolling". The Kingston Whig-Standard. Archived from the original on July 15, 2015. Retrieved January 13, 2015.
  2. ^ a b c d e f g h Taylor, Colin (November 19, 2011). "Pita Pit's expansion rests with franchisees". New Zealand Media and Entertainment. New Zealand Herald. Archived from the original on March 29, 2022. Retrieved March 12, 2022.
  3. ^ "Contact Archived December 17, 2009, at the Wayback Machine." Pita Pit. Retrieved on February 23, 2010.
  4. ^ "Contact Pita Pit Archived February 18, 2010, at the Wayback Machine." Pita Pit. Retrieved on February 23, 2010.
  5. ^ a b c "Our Story Archived August 4, 2020, at the Wayback Machine." Pita Pit. Retrieved on July 25, 2020.
  6. ^ Hollie, Shaw (April 14, 2016). "Pita Pit's international expansion coming at just the right time as competition heats up at home". Financial Post. Archived from the original on January 23, 2021. Retrieved July 25, 2020.
  7. ^ Taylor, Colin (November 19, 2011). "Pita Pit's expansion rests with franchisees". The New Zealand Herald. Archived from the original on January 10, 2014. Retrieved July 25, 2020.
  8. ^ "Pita Pit". pitapit.co.nz. Pita Pit. Archived from the original on March 5, 2022. Retrieved March 12, 2022.
  9. ^ du Plessis-Allan, Heather (September 2, 2020). "Pita Pit dives into world of virtual restaurants". New Zealand Media and Entertainment. Newstalk ZB. Archived from the original on January 20, 2021. Retrieved March 12, 2022.
  10. ^ a b c McNicol, Hamish (April 9, 2017). "That's a wrap: How Pita Pit went from one NZ store to more than 100 in a decade". stuff.co.nz. Archived from the original on March 23, 2022. Retrieved March 12, 2022.
  11. ^ Venuto, Damien (September 1, 2014). "The rise of fast-casual: Pita Pit launches its first TVC via Contagion". ICG Media. Stop Press. Archived from the original on March 23, 2022. Retrieved March 12, 2022.
  12. ^ "Pita Pit Australia". pitapit.com.au. Pita Pit Australia. Archived from the original on January 17, 2024. Retrieved March 1, 2024.
  13. ^ Taylor, Colin (November 19, 2011). "Pita Pit's expansion rests with franchisees". APN News & Media. New Zealand Herald. Archived from the original on March 29, 2022. Retrieved March 12, 2022.
  14. ^ Tantau, Kelley (December 6, 2016). "New Pita Pit menu could be start of diabetes-friendly fast food". stuff.co.nz. Archived from the original on March 12, 2022. Retrieved March 12, 2022.
  15. ^ Templeton, Sarah (May 3, 2019). "Kiwi customers outraged after Pita Pit introduces fillings limit". MediaWorks New Zealand. Newshub. Archived from the original on March 12, 2022. Retrieved March 12, 2022.
  16. ^ Shaw, Aimee (September 1, 2020). "Pita Pit dives into world of virtual restaurants". New Zealand Media and Entertainment. New Zealand Herald. Archived from the original on March 12, 2022. Retrieved March 12, 2022.

External links