KESP
Broadcast area | Modesto |
---|---|
Frequency | 970 (kHz) |
Branding | "ESPN Radio 970" |
Programming | |
Format | Sports Radio |
History | |
First air date | 1940s? |
Call sign meaning | K ESPN |
KESP 970AM is an all-sports radio station in Modesto, California, USA. The station serves Modesto, Stockton, Lodi, and surrounding communities of the northern San Joaquin Valley.
KESP is the flagship station of the Modesto Nuts of the California League (baseball) and gets the bulk of its programming from ESPN Radio.
KESP gained its current call sign, and format, in the early 2000s. Before that, it was news/talk station KHYV. The station was owned by the McClatchy family, as in McClatchy Newspapers, which publishes the Modesto Bee. The letters after the "K" (for all radio stations west of the Mississippi River) come from a phonetic spelling of "hive."
In a sports-related note, Kevin McClatchy, a member of the publishing family, now owns the Pittsburgh Pirates.