Fábio MoriJET-SKI IFOOD (MEAL VOUCHER)“The goal is to put into practice a clustering project using the KMeans algorithm. The entire project is available in this GitHub…8 min read·Aug 1, 2023--
Midega GeorgePredictive Model Development: Maximizing iFood’s Marketing Campaign Profitability by Targeting…“Without actionable data and clear metrics driven strategy, the marketing organization is being paid to guess.” — Team Position²16 min read·Jun 9, 2023--
Paula GalvaniWireframing for IfoodReverse engineer for delivery service app3 min read·Feb 12, 2023----
Henrique PerticaratiinBootcampCase study: Redesigning the biggest food delivery app in Latin AmericaIn 2015 I led the UX team responsible for solving the user evasion problem on onboarding and checkout funnels10 min read·Oct 22, 2021--1--1
In Data We Trust[EN-US] Leveraging Marketing Campaign Insights — Part 1How to useHow to use Exploratory Analysis and SHAP (Explainable AI) to give better insights using data?9 min read·Feb 6, 2023----
Fábio MoriJET-SKI IFOOD (MEAL VOUCHER)“The goal is to put into practice a clustering project using the KMeans algorithm. The entire project is available in this GitHub…8 min read·Aug 1, 2023--
Midega GeorgePredictive Model Development: Maximizing iFood’s Marketing Campaign Profitability by Targeting…“Without actionable data and clear metrics driven strategy, the marketing organization is being paid to guess.” — Team Position²16 min read·Jun 9, 2023--
Henrique PerticaratiinBootcampCase study: Redesigning the biggest food delivery app in Latin AmericaIn 2015 I led the UX team responsible for solving the user evasion problem on onboarding and checkout funnels10 min read·Oct 22, 2021--1
In Data We Trust[EN-US] Leveraging Marketing Campaign Insights — Part 1How to useHow to use Exploratory Analysis and SHAP (Explainable AI) to give better insights using data?9 min read·Feb 6, 2023--
Steven SalesinMobile DiscoveriesBattle of LATAM Food Delivery AppsCOVID-19 is changing the way we interact with the world.. and in LATAM, food delivery is evolving faster than ever.5 min read·Aug 18, 2020--3
Gildásio FilhoiniFood EngineeringWriting the new iFood for Partners — Part 3: What are we managing now?!This is the third and last part of our journey of turning iFood for Partners into a super-app with Flutter.6 min read·May 5, 2022--
Gildásio FilhoiniFood EngineeringWriting the new iFood for Partners — Part 1: Flutter 2.0How we started rewriting the iFood for Partners app, starting with a migration to Flutter 2.05 min read·Sep 8, 2021--
![[EN-US] Leveraging Marketing Campaign Insights — Part 1How to use](https://miro.medium.com/v2/resize:fill:160:106/format:webp/0*S_axsawwZ4qerV1L.png)
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