PrintMaster is a complete print creativity product that combines a gallery of original artwork and powerful design tools with graphics, photos and templates to create a variety of projects including posters, greeting cards, and banners.

"The PrintMaster line continues to set the standard for home creativity products," said Michael Perik, chairman and CEO of The Learning Company. "You only need to look at the phenomenal success the PrintMaster line has achieved in the last year - two million units sold, and the number one ranking of personal productivity titles, to understand how enthusiastically consumers have embraced it."

PrintMaster Gold Deluxe, which was introduced in March 1997, is currently the number one personal productivity title on the market (PC Data, February 1998). There are four other versions of PrintMaster for Windows, each with a different set of features, ranging in price (suggested retail) from $12.99 - $69.99, including a super-premium title, PrintMaster Platinum, which was released in November 1997. PrintMaster Gold for Macintosh is also available for an estimated street price of $40.00.

The Learning Company, Inc. (NYSE: TLC) develops, publishes and markets a family of consumer software brands that educate across every age, from young children to adults. The company's products are sold in more than 23,000 retail stores in North America and through multiple distribution channels including school sales, online, direct marketing and OEM. The company also develops, publishes and distributes products internationally through subsidiaries in France, Germany, the United Kingdom, Holland and Japan, and with distributors throughout Europe, Latin America and the Pacific Rim. The company's headquarters are located at One Athenaeum Street, Cambridge, Mass. 02142; telephone (617) 494-1200; fax (617) 494-1219. The corporate web site is located at www.learningco.com, and Customer Service can be reached at (617) 494-5700. For information about school versions of The Learning Company products, call (800) 685-6322, ext. 1788.

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