72andSunny Goes Revolutionary in Anti-Smoking PSA

KBS Names Two New CCOS

CCO Calle Sjoenel Leaving Ogilvy New York

George Tannenbaum Can Write Your AgencySpy Comments for You

Mullen Rediscovers Punk Rock for Acura

MDC Partner Network Names Lori Senecal President/CEO

Grey New York and the Manning Brothers Make Beautiful Music for DirecTV

-SKYY Vodka launched the latest spot in its “West of Expected Series” created by Venables Bell & Partners (above).

-Deutsch LA, R/GA LA and Innocean wrapped up their pitches for smartphone case maker Mophie this week.

-Brown-Foreman, maker of liquors like Jack Daniels and Southern Comfort, just launched a media agency review.

-Zach Pentel, Director of Digital Strategy for BBDO NY, has left the agency. Rebecca Nadillo will now lead its strategy efforts.

-Randy Duax, former VP of executive recruitment at WPP New York, will be moving to Singapore to oversee recruiting in that country as well as Shanghai, Tokyo and Sydney. Does this move portend WPP’s further expansion into the Asia Pacific region?

-Edward Stojakovic joined FCB Chicago as vice president, director of user experience planning.

-Business Insider posted its “36 Most Creative Women in Advertising Right Now” list this week. But you already knew that, didn’t you?

Hot property of the moment Uber has found some odd business partners in recent months: GM and Toyota, Concur, same sex marriage supporters and even, yes, the Republican Party.

We didn’t really imagine unlicensed taxi apps and potato chips as natural partners, but what do we know?

This spot, created by BBDO Energy for Frito Lay, launched today.

The most interesting part of the campaign, though, is Uber’s role.

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We know how traditionalists in the field feel about Vine and other Next Big Thing “tools”, but we did just come across this HP spot by 180LA, which is supposedly the first straight-up TV spot ever created entirely with third party Vine loops.

Here’s your user generated content:

…and some context below.

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The latest spot in Old Navy’s ongoing series starring Amy Poehler debuted this week. Chandelier Creative of New York casts the Parks and Recreation star in what may be her oddest role yet: art buyer/critic.

In a mildly amusing twist, Poehler’s best imitation of Edith Head manages to simultaneously comment on the aesthetic merits of both the art on offer and the Old Navy model’s posterior.

Also: in a phenomenon fairly unique to this campaign, the outtakes are almost better than the spot itself.

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Saatchi & Saatchi has a new campaign for Charter Communications, touting its high-speed Spectrum network with a series of new spots.

In the 60-second spot at the center of the campaign, a couple is inspired by a cooking show to buy a live octopus. But when faced with the prospect of actually cooking the octopus, the creature wraps its tentacle around the man’s hand and he runs for the bathroom. “It’s funny how seeing a clearer picture can lead you to see the bigger one,” the voiceover says over soft piano music, and the woman changes gear from looking up a recipe to looking for caring for a pet octopus. It’s kind of cute and funny, and certainly more memorable than most ads in the category.

Saatchi and Saatchi’s campaign also includes a couple of 30-second spots, taking on the more commonplace situations of a father helping his son with a science project and another father who can’t seem to get his infant to stop crying.

More below.

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-New York studio Partners & Spade created an incredibly odd mini-sci fi film for headphone maker Normal.

-Global ad spending will climb back to its pre-crisis peak this year.

-The dude who invented pop-up ads is so very, very sorry.

-Art director creates soccer uniforms for ad agencies.

-The New York Times adds audience development position to masthead.

-Microsoft debated rebranding Internet Explorer.

-Tom Wong leaves role as development director at TBWA\London to become managing partner in charge of developing new business at McCann London.

-Cultivator Advertising & Design of Denver has hired Amanda Ringel and Micah Schmiedeskamp as art director/designers.

-Flipboard will introduce video ads next month; its first partner is Chanel.

On the EOD Throwback Thursday tip, BBDO launched a new campaign for client Twix today, drawing on those parts of the 90s that so many of us are trying to forget. Taglines:

“Your favorite bars, bite-sized”

“Why didn’t we think of these years ago?”

Now, remember when your phone and your Internet connection were inseparable…and not in a good way?

After the jump: how much canned food did you have stored in your basement on December 31st, 1999?

Be honest…

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-Saatchi & Saatchi handed out wristbands measuring emotional response to attendees at their New Directors’ Showcase (video above).

-Instagram hires new global head of business and brand development. link

-M&S launches digital campaign for cup sizes DD and above. link

-Fallon partners with Indiegogo in bid for Minneapolis to host the 2023 World’s Fair. link

-Boston advertising agency PJA and College Bound Dorchester launched 3-Syllable, “a series of Boston-centric pictogram puzzles to promote fun, optimism and goodwill citywide.” link

-The Economist Group is expanding its content marketing capability with the expansion of London-based TVC Group into New York.

-Chemistry Club (formerly Engine Company 1) wrapped five Bay Area Rapid Transit (BART) train cars in tentacles for the Monterey Bay Aquarium. link

-A look behind the scenes of North Lake Tahoe. link

DigitasLBi taps Usain Bolt in a new online ad called “Faster Delivery.”

In the 60-second spot, Bolt is given the task of delivering a pair of Pumas. Before the man handing off the sneakers can even give him the name and address, the world’s fastest man is off, speeding through the streets toward his destination. Twelve minutes later, he arrives and the surprised recipient requests a selfie. Part of the “Forever Faster” campaign, the spot is being promoted through social media by both Puma and Bolt himself. It’s a simple idea, but kind of a fun one, and Puma is banking on fans of Bolt and the brand sharing it.

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