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Financing

The fast-food value push may be here to stay

The Bottom Line: McDonald’s wants a “more holistic,” permanent, branded value offer next year, suggesting that the value wars of 2024 are unlikely to end when the calendar turns. But many brands would be better off staying on the sidelines.

Marketing

Here's how a restaurant can harness the trends. No need to thank me

Reality Check: Any fool can identify the menu hooks for today's consumers. Only an exceptional one could come up with a name like this to showcase 'em.

The Bottom Line: The coffee shop chain’s new CEO has several ideas for the company, released in multiple formats, including changes to marketing and the menu.

Heather Neary, named chief executive of the fast-food Mexican chain earlier this year, wants to modernize the brand in and out of the restaurants.

Old-guard brands like Denny's and Cracker Barrel are intensifying their quest for a youth elixir, as once-potent competitors succumb to the sector's trying conditions.

The Bottom Line: A fast-food industry already struggling with weak traffic due to menu prices now faces food-safety concerns as chains quickly ditched onions from their menus. The timing couldn’t be worse.

Richtech has sold foodservice robots for years. Its next act, as a 20-unit franchisee inside Walmarts, will put its tech to the test.

Behind the Menu: Sweet Garleek grown from Dan Barber’s Row 7 Seeds inspired the filling and sauce for a limited-edition dumpling at the NYC restaurant.

The burger giant is emphasizing that the E. coli outbreak announced Tuesday was traced to an ingredient, not the sort of prep mistakes that set Chipotle back nearly a decade ago.

Reality Check: While Harris and Trump tout their French fry creds, real issues are being decided on the basis of politicians' dining-room experience.

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