(Translated by https://www.hiragana.jp/)
America's favorite full-service Italian chains
Consumer Trends

America's favorite full-service Italian chains

Maggiano’s Little Italy held on to the top spot.
maggiano's
Photograph courtesy of Maggianos

Maggiano’s Little Italy held on to the top spot as consumers' favorite Italian FSR chain. Parent company Brinker International is looking to take the chain into new locations, “both traditional and nontraditional,” Brinker CEO Wyman Roberts said. He noted that the concept recently opened its first restaurant in an airport.  

Italian (FSR)Service & HospitalityUnit Appearance & AmbianceFood & BeverageConvenience & TakeoutValueOverall Score
Maggiano's Little Italy67.6%60.9%56.2%57.5%47.5%57.4%
Mellow Mushroom64.2%58.5%57.1%59.3%47.2%57.0%
Carrabba's Italian Grill68.1%58.8%55.7%57.1%44.3%56.2%

Source: Technomic Ignite consumer data; scores represent the percentage of respondents who strongly agree with the statements, on a scale of 1 to 5.

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